Developing Corporate Culture: Amazon
Based on your chosen organization being Amazon:
1. Explain any two models of organization culture which would help achieve your chosen organization’s goals and objectives.
(Assessment Criteria 1.1: Explain how models of organization culture can be used to achieve organizational objectives).
2. Understand your national culture and your chosen organizational culture. Based on your understanding, explain the difference between the national culture and your chosen organizational culture.
(Assessment Criteria 1.2: Explain the difference between organizational and national culture).
3. Analyze the corporate cultural profile of your chosen organization by considering a minimum of five major key features, as part of the corporate cultural profile.
(Assessment Criteria 1.3: Analyze the corporate cultural profile in an organization).
4. Discuss the impact of your chosen organization’s corporate culture in achieving its objectives.
(Assessment Criteria 1.4: Discuss the impact of an organization’s corporate culture in achieving its objectives).
5. Evaluate the existing climate of your chosen organization. Your evaluation should also be based on what your organization wants to achieve in terms of its culture. Thereafter, recommend ways to improve corporate climate in your organization.
(Assessment Criteria 2.1: Evaluate the existing climate of an organization;
Assessment Criteria 2.2: Recommend ways to improve corporate climate in an organization).
6. Understand how the current organizational values of your chosen organization are linked to the organizational objectives and propose a framework of organizational values that can meet the specific strategic and operational needs of your chosen organization.
(Assessment Criteria 2.3: Propose a framework of organizational values that meet the specific strategic and operational needs of an organization).
7. Identify internal and external stakeholders of your chosen organization.
Evaluate the effectiveness of your chosen organization’s existing communication strategies, by discussing its strengths and weaknesses.
Develop new communication strategies for internal and external stakeholders of your chosen organization that address differences in belief, values, customs and language.
(Assessment Criteria 3.1: Identify internal and external stakeholders of an organization; Assessment Criteria 3.2: Evaluate the effectiveness of an organization’s existing communication strategies; Assessment Criteria 3.3:
Develop new communication strategies for stakeholders of an organization that address differences in belief, values, customs and language).